Cold call cost-per-deal benchmarks are leaving out most of the math
Programs should be evaluated on cost per close, not just salary and dialer fees
Source: https://www.housingwire.com/articles/outbound-calling-cost-per-close/
Programs should be evaluated on cost per close, not just salary and dialer fees
Source: https://www.housingwire.com/articles/outbound-calling-cost-per-close/